The moisturizing abilities of the oil is fantastic, however the fragrance does not last. I gave this a three based off of fragrance because on the commercials and a tick tocks and the Facebook ads the one thing that people talk about is the scent and they say how long it lasts and that was one of the things that Drew me to the oil because I wanted to have it have a lasting scent. But since it does not have that, I based it off of that that the scent does not last.